You may remember how I considered my advertising with Amazon Marketing Services (AMS) a failure, in that I failed to sell more books. I’ve been thinking about it, and have reached the conclusion that I should expand on this.
You may remember that I had decided to continue using AMS to raise awareness of my epic fantasy series, Pearseus. To do this, I started selling the first book, Pearseus: Rise of the Prince, for 99c and advertised with AMS. I set the bid rather high this time, at $0.50, instead of the recommended 5c.
As a result, I’ve had a couple of hundred impressions daily. Since it takes over 1,000 for a single click, this means that I pay roughly 50c for every 1,000 people who see my book.
This is a terrible business model, if I’m looking to make any money out of my work. It will, however, raise awareness, and hopefully…
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